The Impact of AI on the Digital Marketing Space

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Guest post by Raul Harman, Consultant and Editor in Chief at Technivorz  Over the past few years, artificial intelligence (AI) has made some significant progress. Even now, online businesses are pondering how to make the best use of AI’s machine learning and deep learning capabilities to improve their business operations. As a matter of fact, many companies [...]

7 Reasons Why You Should Invest In Chatbots In 2018

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More and more companies are using chatbots to provide an additional service to their customers. Especially in the past few months, a hype about the topic has developed. But how can chatbots benefit your company? Should you invest in creating one, too? Here are seven good reasons that an investment can pay off.   1. [...]

A Short History of Voice Assistants with Alexa

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Trying to trace the evolution of voice assistants as a single unit can be difficult. Especially, as every voice assistant comes with its smart speaker devices. In 1960s, IBM introduced the first voice assistant with the Shoebox device.  This formed the foundation of the modern voice assistant era which involves voice design and activation as well [...]

Top 10 Alexa Skills

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When Amazon first released the interactive personal assistant Alexa, it is fair to say it was a much-ridiculed piece of technology.  Using the latest in AI/Chatbot technology ‘she’ was initially seen as a bit of frivolous, domestic fun that was unlikely to offer much to your working life. However, it quickly became apparent that this [...]

5 Ways To Re-Purpose Your Content Online

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Did you know that only 2% of your follower-ship see your posts on Facebook? Facebook organic reach for pages has decreased steadily over the last years. So the chances that followers see your content on a different social media platform are pretty low.   Re-purposing content essentially means to create something else from your existing [...]

4 Reasons Why Re-Purposing Content Can Cause a Splash in Your Social Media Marketing

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It can be difficult sourcing new content to share on your social media channels. We all know that blogs are a great source of traffic to your website and a steady source of social media content, but it can be tricky keeping on top of them. Not only do you have to write the blogs [...]

5 Takeaways From The 2017 Web Summit  

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  At the beginning of November over 60,000 people attended the 2017 Web Summit in Lisbon, with thousands more attending via live streams all across the globe. To say this was a must-attend event is a bit like closing the stable door after the horse has bolted.  In case you were in outer space from the [...]

Chatbots, Alexa & Co in The Tourism Industry

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Certainly you have heard about Chatbots, Alexa & Co. Intelligent personal assistants seem to be everywhere. We read about them in newspapers and online magazines. We even see them on TV commercials and hear about them on the radio. People start asking themselves: “What role will digital assistants, bots and robots play in our future? [...]

How to turn your blog posts into short videos with LEGEND

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Do you know that over 8 billion videos are watched on Facebook every day? By 2020, online videos will account for more than 80% of all consumer internet traffic.   No doubt, video is huge on social media. Social media platforms already offer various possibilities for video sharing. You can upload video files, record videos from [...]

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