The Implications Of AI In B2B Marketing
Guest post by Manuel Fornillos. Just hearing the words artificial intelligence (AI) still intimidates a lot of people. But if you think about it, AI is already deeply integrated into our everyday lives. We see and use artificial intelligence [...]
Conversational Marketing With Chatbots And Voice Assistants
Conversational marketing with chatbots is the fastest way to connect with website visitors and helps you to convert leads through dialogue-driven activities. This type of inbound marketing focuses on consumer interaction and not just on one-way brand communication. Instead [...]
Voice Assistants in Marketing Communication
The distribution of voice assistants is increasing at a rapid pace. Juniper Research estimates that eight billion voice assistants will be in use by 2023. The generated revenue is also increasing rapidly. In 2023, around 80 billion dollars are [...]