August 2018

How To Set Up Effective Facebook Ads For Small Businesses

2019-09-25T17:12:13+02:00August 23rd, 2018|

With over one billion users Facebook is one of the most exciting marketing channels to generate awareness and attract new customers. Being able to deliver relatively affordable and very targeted ads through Facebook ads is one of the main advantages of the social network.   Nevertheless, about 62% of small businesses are not seeing the [...]

Master Social Media – Part 4: Use The Power Of Instagram

2019-09-25T16:38:56+02:00August 13th, 2018|

The social network started in 2010 and had a huge impact on how we are sharing pictures by putting fun looking filters on them today. Square shaped snapshots have become the new normal in mobile photography. All due to the rise to fame of one single app.   By now there are almost 100 million [...]

July 2018

Master Social Media – Part 2: Promote Your Business On Twitter

2019-09-25T16:41:03+02:00July 20th, 2018|

Creating an account on Twitter is fairly easy. Everyone can decide on a Twitter handle, upload a picture and fill out the bio. Getting your brand message across in 280 characters and using your Twitter account to support your business goals, is a totally different story.   As always with social media, a long-term social [...]

Master Social Media – Part 1: Facebook Marketing

2019-09-25T16:42:12+02:00July 5th, 2018|

Social media marketing is gaining more and more complexity as there are always new options added and user behaviour being in a constant evolution. Narrowing down on the right strategy for Facebook can feel like a daunting process of never ending optimisation.   We have put together the most important aspects to be successful on [...]

June 2018

The Most Useful IFTTT Integrations For Social Media Marketing

2019-09-25T16:43:16+02:00June 22nd, 2018|

Social media marketing is a very effective marketing tool. Yet using it efficiently can be a struggle at times. To be on top of all your social media tasks you need to be very organized. Therefore, it is quite helpful to automate repetitive tasks. The more clicks and cross post actions automated software can do [...]

The Best Social Media Marketing Practices For Startups

2019-09-25T16:44:22+02:00June 5th, 2018|

With a lot of sweat and tears you and your team have finally done it. Your startup is live! The products and services on offer are up and running and the team is ready to rock. But wait, you need customers first, don’t you?   To make all your hard work pay off it is [...]

May 2018

How To Avoid The Top 5 Social Media Marketing Mistakes

2019-09-25T16:45:29+02:00May 16th, 2018|

It goes without saying that social media has not only become incredibly important, but it can actually make or break your business. Therefore, we have collected the top 5 social media marketing mistakes for you. And of course, also offer tips on how you can avoid them to run your digital marketing successfully.     [...]

April 2018

How To Implement A Successful Content Marketing Strategy

2019-11-19T15:52:19+01:00April 27th, 2018|

When implementing a successful content marketing strategy it's all about creating relevant content for the right target group.     But creating relevant content is not enough. A study published by the Content Marketing Institute shows that other factors such as distribution and analysis contribute to the success of content marketing significantly.   [...]

The Best Strategies To Improve The ROI Of Your Social Media Marketing

2019-12-02T15:20:02+01:00April 3rd, 2018|

When investing in advertising and marketing, the focus of most companies has shifted to online and especially social media marketing. Social media engagement allows us to create a bridge between company and customers.   As effective as it is, digital marketing is still composed of marketing strategies, whose efficiency can be measured to define the [...]

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