August 2018

How To Set Up Effective Facebook Ads For Small Businesses

By |2018-08-23T16:05:51+00:00August 23rd, 2018|Categories: Social Media Basics for Business, Social Media Strategy, Tips & Tricks|Tags: , , , , , |

With over one billion users Facebook is one of the most exciting marketing channels to generate awareness and attract new customers. Being able to deliver relatively affordable and very targeted ads through Facebook ads is one of the main advantages of the social network.   Nevertheless, about 62% of small businesses are not seeing the [...]

July 2018

Master Social Media – Part 3: Learn To Love LinkedIn

By |2018-08-08T12:49:25+00:00July 31st, 2018|Categories: Social Media Basics for Business, Social Media Strategy, Tips & Tricks|Tags: , , , , , , , , |

LinkedIn is the biggest social network for professionals. Colleagues can interact with each other and companies can connect with their current and potential future employees.   It’s built to share content and by doing so engage in an active discourse about topics, thereby building a strong community of like-minded individuals. LinkedIn holds great potential to [...]

Master Social Media – Part 2: Promote Your Business On Twitter

By |2018-08-08T12:54:14+00:00July 20th, 2018|Categories: Social Media Basics for Business, Social Media Strategy, Tips & Tricks|Tags: , , , , , , , , |

Creating an account on Twitter is fairly easy. Everyone can decide on a Twitter handle, upload a picture and fill out the bio. Getting your brand message across in 280 characters and using your Twitter account to support your business goals, is a totally different story.   As always with social media, a long-term social [...]

Master Social Media – Part 1: Facebook Marketing

By |2018-08-08T13:51:31+00:00July 5th, 2018|Categories: Social Media Basics for Business, Social Media Strategy, Tips & Tricks|Tags: , , , , , , , , |

Social media marketing is gaining more and more complexity as there are always new options added and user behaviour being in a constant evolution. Narrowing down on the right strategy for Facebook can feel like a daunting process of never ending optimisation.   We have put together the most important aspects to be successful on [...]

June 2018

The Most Useful IFTTT Integrations For Social Media Marketing

By |2018-08-08T14:08:20+00:00June 22nd, 2018|Categories: Social Media Basics for Business, Social Media Strategy, Tips & Tricks|Tags: , , , , , , , , , , , |

Social media marketing is a very effective marketing tool. Yet using it efficiently can be a struggle at times. To be on top of all your social media tasks you need to be very organized. Therefore, it is quite helpful to automate repetitive tasks. The more clicks and cross post actions automated software can do [...]

Content Creation As Easy As Pie – Say Whaaat!?

By |2018-08-08T14:12:32+00:00June 14th, 2018|Categories: Social Media Basics for Business, Social Media Strategy, Strategy, Tips & Tricks|Tags: , , , , , , , , , , , , , , |

Your team certainly knows that Content Marketing is important to attract potential customers and build a long-term relationship with them.   So far so good. You've already made an important step to create relevant content. But what are the next steps? And how can you find exciting ideas for your own content creation?   This [...]

The Best Social Media Marketing Practices For Startups

By |2018-08-08T14:15:04+00:00June 5th, 2018|Categories: Social Media Basics for Business, Social Media Strategy, Tips & Tricks|Tags: , , , , , , , , |

With a lot of sweat and tears you and your team have finally done it. Your startup is live! The products and services on offer are up and running and the team is ready to rock. But wait, you need customers first, don’t you?   To make all your hard work pay off it is [...]

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May 2018

The Essential Tools Every Social Media Marketer Should Be Using

By |2018-08-08T14:25:06+00:00May 3rd, 2018|Categories: Social Media Management, Social Media Strategy, Tips & Tricks|Tags: , , , , , , , , , , , , |

Social media marketing is a great way to promote your business online, however I am sure you know as well how much time and effort is behind a good strategy. With the stress of creating content, posting that content at the exactly right time every day, building a loyal audience that genuinely enjoys said content, [...]

April 2018

How To Implement A Successful Content Marketing Strategy

By |2018-08-08T14:29:02+00:00April 27th, 2018|Categories: Social Media Management, Social Media Strategy, Strategy, Tips & Tricks|Tags: , , , , , , , , , , |

When implementing a successful content marketing strategy it's all about creating relevant content for the right target group.     But creating relevant content is not enough. A study published by the Content Marketing Institute shows that other factors such as distribution and analysis contribute to the success of content marketing significantly.   [...]

Increasing Your Instagram Stories Reach

By |2018-08-08T14:34:13+00:00April 19th, 2018|Categories: Social Media Strategy, Tips & Tricks|Tags: , , , , , , , , , , |

Guest post by Ray Sherlock, Owner of Engage Hub   Instagram stories can be considered as one of the best methods available for business owners to promote their businesses.   Instagram has evolved to get into the top 5 most popular social media networks among people who live out there in the world. As a [...]

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